620 lines
18 KiB
Plaintext
620 lines
18 KiB
Plaintext
<template>
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<view class="page" @click="closeMoreMenu">
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<!-- 固定顶部导航栏 -->
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<AnalyticsTopBar
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:title="'用户分析'"
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:lastUpdateTime="lastUpdateTime"
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:sidebarVisible="showSidebarMenu"
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@menu-click="handleMenu"
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@refresh="refreshData"
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@search="handleSearch"
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@notification="handleNotification"
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@fullscreen="handleFullscreen"
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@mobile="handleMobile"
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@dropdown="handleDropdown"
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@settings="handleSettings"
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/>
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<view class="page-layout">
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<!-- 侧边栏菜单组件 -->
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<AnalyticsSidebarMenu
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:visible="showSidebarMenu"
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:currentPath="currentPath"
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@visible-change="handleSidebarUpdate"
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/>
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<!-- 主内容区域 -->
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<view class="main-content">
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<view class="container">
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<!-- 时间维度筛选 -->
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<view class="tabs">
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<view
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v-for="p in timePeriods"
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:key="p.value"
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class="tab"
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:class="{ active: selectedPeriod === p.value }"
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@click="selectPeriod(p.value)"
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>
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{{ p.label }}
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</view>
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</view>
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<!-- KPI 指标卡片 -->
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<view class="kpi-grid">
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<view class="kpi-card">
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<text class="kpi-label">总用户数</text>
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<text class="kpi-value">{{ formatInt(userData.total_users) }}</text>
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<text class="kpi-meta">较上期：{{ formatPct(userData.user_growth) }}</text>
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</view>
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<view class="kpi-card">
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<text class="kpi-label">新用户</text>
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<text class="kpi-value">{{ formatInt(userData.new_users) }}</text>
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<text class="kpi-meta">较上期：{{ formatPct(userData.new_user_growth) }}</text>
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</view>
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<view class="kpi-card">
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<text class="kpi-label">用户活跃度</text>
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<text class="kpi-value">{{ formatPct(userData.active_rate) }}</text>
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<text class="kpi-meta">较上期：{{ formatPct(userData.active_growth) }}</text>
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</view>
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<view class="kpi-card">
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<text class="kpi-label">复购率</text>
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<text class="kpi-value">{{ formatPct(userData.repurchase_rate) }}</text>
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<text class="kpi-meta">较上期：{{ formatPct(userData.repurchase_growth) }}</text>
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</view>
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</view>
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<!-- 用户增长趋势 -->
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<view class="card card-full">
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<view class="card-head">
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<text class="card-title">用户增长趋势</text>
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<text class="card-desc">{{ selectedPeriodText }} · 新用户 vs 总用户</text>
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</view>
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<view v-if="loading || !growthChartOption || !growthChartOption.series || growthChartOption.series.length === 0" class="chart-loading">
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<text>{{ loading ? '加载中...' : '暂无数据' }}</text>
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</view>
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<EChartsView v-else class="chart-box" :option="growthChartOption" />
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</view>
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<!-- 留存 / 新老 / 活跃 / 画像（统一公共块） -->
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<view class="card card-full">
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<view class="card-head">
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<text class="card-title">用户洞察</text>
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<text class="card-desc">留存率 / 新老对比 / 活跃度 / 画像</text>
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</view>
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<view class="quad-grid">
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<view class="quad-item">
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<view class="sub-head">
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<text class="sub-title">用户留存率</text>
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<text class="sub-desc">按留存天数统计</text>
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</view>
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<EChartsView class="chart-box chart-box-sm" :option="retentionChartOption" />
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</view>
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<view class="quad-item">
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<view class="sub-head">
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<text class="sub-title">新老用户对比</text>
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<text class="sub-desc">GMV、订单数、客单价</text>
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</view>
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<EChartsView class="chart-box chart-box-sm" :option="comparisonChartOption" />
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</view>
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<view class="quad-item">
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<view class="sub-head">
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<text class="sub-title">用户活跃度</text>
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<text class="sub-desc">日活/周活/月活</text>
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</view>
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<EChartsView class="chart-box chart-box-sm" :option="activityChartOption" />
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</view>
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<view class="quad-item">
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<view class="sub-head">
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<text class="sub-title">用户画像</text>
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<text class="sub-desc">性别/年龄/地域</text>
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</view>
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<EChartsView class="chart-box chart-box-sm" :option="profileChartOption" />
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</view>
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</view>
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</view>
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<!-- 用户分群 + 流量来源 -->
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<view class="card card-full">
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<view class="card-head">
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<text class="card-title">用户分群 & 流量来源</text>
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<text class="card-desc">{{ selectedPeriodText }} · 分群占比 & 来源分布</text>
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</view>
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<view class="two-col">
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<view class="two-col-item">
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<EChartsView class="chart-box" :option="segmentChartOption" />
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</view>
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<view class="two-col-item">
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<EChartsView class="chart-box" :option="trafficChartOption" />
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</view>
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</view>
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</view>
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<!-- 留白 -->
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<view style="height: 24px;"></view>
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</view>
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</view>
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</view>
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</view>
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</template>
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<script lang="uts">
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import supa from '@/components/supadb/aksupainstance.uts'
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import AnalyticsSidebarMenu from '@/components/analytics/AnalyticsSidebarMenu.uvue'
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import AnalyticsTopBar from '@/components/analytics/AnalyticsTopBar.uvue'
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import EChartsView from '@/uni_modules/charts/EChartsView.vue'
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type UserData = {
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total_users: number
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user_growth: number
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new_users: number
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new_user_growth: number
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active_rate: number
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active_growth: number
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repurchase_rate: number
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repurchase_growth: number
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}
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export default {
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components: {
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AnalyticsSidebarMenu,
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AnalyticsTopBar,
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EChartsView
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},
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data() {
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return {
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lastUpdateTime: '',
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selectedPeriod: '7d',
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showMoreMenu: false,
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showSidebarMenu: false,
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currentPath: '/pages/mall/analytics/user-analysis',
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timePeriods: [
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{ value: '7d', label: '7天' },
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{ value: '30d', label: '30天' },
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{ value: '90d', label: '90天' },
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{ value: '1y', label: '1年' }
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],
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userData: {
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total_users: 0,
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user_growth: 0,
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new_users: 0,
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new_user_growth: 0,
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active_rate: 0,
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active_growth: 0,
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repurchase_rate: 0,
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repurchase_growth: 0
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} as UserData,
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growthChartOption: {} as any,
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retentionChartOption: {} as any,
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activityChartOption: {} as any,
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comparisonChartOption: {} as any,
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profileChartOption: {} as any,
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segmentChartOption: {} as any,
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trafficChartOption: {} as any,
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loading: false
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}
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},
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computed: {
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selectedPeriodText(): string {
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const p = this.timePeriods.find((t) => t.value === this.selectedPeriod)
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return p ? p.label : '7天'
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}
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},
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onLoad() {
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this.updateTime()
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this.loadUserData()
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},
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methods: {
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calcDateRange() {
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const now = new Date()
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const endDate = new Date(now.getFullYear(), now.getMonth(), now.getDate())
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const days = this.selectedPeriod === '7d' ? 7 : this.selectedPeriod === '30d' ? 30 : this.selectedPeriod === '90d' ? 90 : 365
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const startDate = new Date(endDate.getTime() - (days - 1) * 24 * 60 * 60 * 1000)
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return { startDate, endDate }
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},
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async loadUserData() {
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this.loading = true
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try {
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this.updateTime()
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const { startDate, endDate } = this.calcDateRange()
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const startStr = startDate.toISOString().slice(0, 10)
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const endStr = endDate.toISOString().slice(0, 10)
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const p = new UTSJSONObject()
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p.set('p_start_date', startStr)
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p.set('p_end_date', endStr)
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// KPI（RPC）
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const res: any = await supa.rpc('rpc_analytics_user_kpis', p)
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const row = Array.isArray(res.data) && res.data.length > 0 ? res.data[0] : (res.data || {})
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const safe = (v: any): number => {
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const n = Number(v)
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return isFinite(n) ? n : 0
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}
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this.userData = {
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total_users: Math.round(safe(row.total_users)),
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user_growth: safe(row.user_growth),
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new_users: Math.round(safe(row.new_users)),
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new_user_growth: safe(row.new_user_growth),
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active_rate: safe(row.active_rate),
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active_growth: safe(row.active_growth),
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repurchase_rate: safe(row.repurchase_rate),
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repurchase_growth: safe(row.repurchase_growth)
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}
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// 增长趋势（RPC）
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const tRes: any = await supa.rpc('rpc_analytics_user_growth_trend', p)
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const rows: Array<any> = Array.isArray(tRes.data) ? (tRes.data as Array<any>) : []
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const x: Array<string> = []
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const newArr: Array<number> = []
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const totalArr: Array<number> = []
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for (let i = 0; i < rows.length; i++) {
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const d = `${rows[i].date}`
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x.push(d.slice(5))
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newArr.push(Number(rows[i].new_users) || 0)
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totalArr.push(Number(rows[i].total_users) || 0)
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}
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this.growthChartOption = {
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grid: { left: 40, right: 18, top: 20, bottom: 40 },
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tooltip: { trigger: 'axis' },
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legend: { data: ['新用户', '总用户'], bottom: 0 },
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xAxis: { type: 'category', data: x, axisLabel: { color: 'rgba(0,0,0,0.55)' } },
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yAxis: { type: 'value', axisLabel: { color: 'rgba(0,0,0,0.55)' }, splitLine: { lineStyle: { color: 'rgba(0,0,0,0.06)' } } },
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series: [
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{ name: '新用户', type: 'bar', data: newArr, barWidth: 14, itemStyle: { borderRadius: 6 } },
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{ name: '总用户', type: 'line', data: totalArr, smooth: true, symbolSize: 6 }
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]
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}
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// 用户分群（RPC）
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const sRes: any = await supa.rpc('rpc_analytics_user_segments', p)
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const sRows: Array<any> = Array.isArray(sRes.data) ? (sRes.data as Array<any>) : []
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const segData: Array<any> = []
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for (let i = 0; i < sRows.length; i++) {
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const name = `${sRows[i].name}`
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const value = Number(sRows[i].value) || 0
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segData.push({ name, value })
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}
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this.segmentChartOption = {
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tooltip: { trigger: 'item' },
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legend: { top: 10, left: 'center', padding: [12, 0, 24, 0] },
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series: [
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{
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name: '用户分群',
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type: 'pie',
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// 下移饼图，避免被上方 legend 遮挡标签
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center: ['48%', '60%'],
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radius: ['42%', '66%'],
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avoidLabelOverlap: true,
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label: { show: true, formatter: '{b}\n{d}%' },
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labelLine: { length: 14, length2: 10 },
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data: segData
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}
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]
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}
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// 流量来源（RPC）
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const t2Res: any = await supa.rpc('rpc_analytics_traffic_sources', p)
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const tRows: Array<any> = Array.isArray(t2Res.data) ? (t2Res.data as Array<any>) : []
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const srcNames: Array<string> = []
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const srcVals: Array<number> = []
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for (let i = 0; i < tRows.length; i++) {
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const name = `${tRows[i].name}`
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const value = Number(tRows[i].value) || 0
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srcNames.push(name)
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srcVals.push(value)
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}
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this.trafficChartOption = {
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grid: { left: 60, right: 18, top: 20, bottom: 40 },
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tooltip: { trigger: 'axis', axisPointer: { type: 'shadow' } },
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xAxis: { type: 'value', axisLabel: { color: 'rgba(0,0,0,0.55)' }, splitLine: { lineStyle: { color: 'rgba(0,0,0,0.06)' } } },
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yAxis: { type: 'category', data: srcNames, axisLabel: { color: 'rgba(0,0,0,0.55)' } },
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series: [{ type: 'bar', data: srcVals, barWidth: 14, itemStyle: { borderRadius: 6 } }]
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}
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// 四宫格：先占位（后续补 RPC）
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this.retentionChartOption = { title: { text: '留存率（待接入）', left: 'center', top: 10, textStyle: { fontSize: 12, color: 'rgba(0,0,0,0.55)' } }, series: [] }
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this.activityChartOption = { title: { text: '活跃度（待接入）', left: 'center', top: 10, textStyle: { fontSize: 12, color: 'rgba(0,0,0,0.55)' } }, series: [] }
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this.comparisonChartOption = { title: { text: '新老用户对比（待接入）', left: 'center', top: 10, textStyle: { fontSize: 12, color: 'rgba(0,0,0,0.55)' } }, series: [] }
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this.profileChartOption = { title: { text: '用户画像（待接入：需要性别/年龄/地域字段）', left: 'center', top: 10, textStyle: { fontSize: 12, color: 'rgba(0,0,0,0.55)' } }, series: [] }
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} catch (e) {
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console.error('loadUserData failed', e)
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uni.showToast({ title: '数据加载失败', icon: 'none', duration: 2000 })
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} finally {
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this.loading = false
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this.updateTime()
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}
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},
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selectPeriod(p: string) {
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this.selectedPeriod = p
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this.loadUserData()
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},
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refreshData() {
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this.loadUserData()
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uni.showToast({ title: '已刷新', icon: 'success' })
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},
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exportReport() {
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uni.showActionSheet({
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itemList: ['导出Excel', '导出PDF', '导出图片'],
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success: () => uni.showToast({ title: '导出成功', icon: 'success' })
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})
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},
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updateTime() {
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const now = new Date()
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const hh = now.getHours().toString().padStart(2, '0')
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const mm = now.getMinutes().toString().padStart(2, '0')
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this.lastUpdateTime = `${hh}:${mm}`
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},
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formatInt(n: number): string {
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const v = isFinite(n) ? Math.round(n) : 0
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if (v >= 10000) return (v / 10000).toFixed(1) + '万'
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return v.toString()
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},
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formatPct(n: number): string {
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const v = isFinite(n) ? n : 0
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const sign = v > 0 ? '+' : ''
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return `${sign}${v.toFixed(1)}%`
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},
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handleMenu() {
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this.showSidebarMenu = true
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},
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handleSidebarUpdate(visible: boolean) {
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this.showSidebarMenu = visible
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},
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toggleMoreMenu() {
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this.showMoreMenu = !this.showMoreMenu
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},
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closeMoreMenu() {
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this.showMoreMenu = false
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},
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handleSearch() {
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uni.showToast({ title: '搜索', icon: 'none' })
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},
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handleNotification() {
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uni.showToast({ title: '通知', icon: 'none' })
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},
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handleFullscreen() {
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uni.showToast({ title: '全屏', icon: 'none' })
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},
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handleMobile() {
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uni.showToast({ title: '移动端', icon: 'none' })
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},
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handleDropdown() {
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uni.showToast({ title: '下拉菜单', icon: 'none' })
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},
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handleSettings() {
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uni.showToast({ title: '设置', icon: 'none' })
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}
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}
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}
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</script>
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<style>
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.page {
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min-height: 100vh;
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background: #f6f7fb;
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}
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/* 页面布局：宽屏时侧边栏+内容，窄屏时全屏内容 */
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.page-layout {
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display: flex;
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flex-direction: row !important;
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min-height: 100vh;
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}
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.main-content {
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flex: 1;
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min-width: 0;
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display: flex;
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flex-direction: column;
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padding-top: 64px; /* 为固定顶部导航栏留出空间 */
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}
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/* 响应式：窄屏时全屏显示 */
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@media screen and (max-width: 959px) {
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.page-layout {
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flex-direction: column !important;
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}
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.main-content {
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width: 100%;
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}
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}
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.container {
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width: 100%;
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max-width: 1280px;
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margin: 0 auto;
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padding: 16px 16px 28px;
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box-sizing: border-box;
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}
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/* 时间维度 tabs */
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.tabs {
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margin-top: 12px;
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display: flex;
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flex-direction: row !important;
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gap: 8px;
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padding: 8px;
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background: #fff;
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border-radius: 14px;
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border: 1px solid rgba(0,0,0,0.06);
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overflow-x: auto;
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flex-wrap: wrap;
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justify-content: center;
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}
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.tab {
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padding: 8px 12px;
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border-radius: 999px;
|
||
background: #f3f4f6;
|
||
color: #111;
|
||
font-size: 13px;
|
||
white-space: nowrap;
|
||
flex-shrink: 0;
|
||
}
|
||
|
||
.tab.active {
|
||
background: #111;
|
||
color: #fff;
|
||
}
|
||
|
||
/* KPI 网格 */
|
||
.kpi-grid {
|
||
margin-top: 12px;
|
||
display: flex;
|
||
flex-direction: row !important;
|
||
flex-wrap: wrap;
|
||
gap: 12px;
|
||
}
|
||
|
||
.kpi-card {
|
||
background: #fff;
|
||
border-radius: 14px;
|
||
border: 1px solid rgba(0,0,0,0.06);
|
||
padding: 14px;
|
||
box-sizing: border-box;
|
||
flex: 1 1 calc(50% - 6px);
|
||
min-width: 260px;
|
||
}
|
||
|
||
.kpi-label {
|
||
font-size: 12px;
|
||
color: rgba(0,0,0,0.55);
|
||
}
|
||
|
||
.kpi-value {
|
||
margin-top: 8px;
|
||
font-size: 22px;
|
||
font-weight: 800;
|
||
color: #111;
|
||
}
|
||
|
||
.kpi-meta {
|
||
margin-top: 8px;
|
||
font-size: 12px;
|
||
color: rgba(0,0,0,0.55);
|
||
}
|
||
|
||
/* 卡片 */
|
||
.card {
|
||
margin-top: 12px;
|
||
background: #fff;
|
||
border-radius: 16px;
|
||
border: 1px solid rgba(0,0,0,0.06);
|
||
box-shadow: 0 2px 10px rgba(0,0,0,0.04);
|
||
padding: 14px;
|
||
box-sizing: border-box;
|
||
}
|
||
|
||
.card-full {
|
||
width: 100%;
|
||
}
|
||
|
||
.card-head {
|
||
display: flex;
|
||
flex-direction: row !important;
|
||
align-items: baseline;
|
||
justify-content: space-between;
|
||
margin-bottom: 16px;
|
||
}
|
||
|
||
.card-title {
|
||
font-size: 14px;
|
||
font-weight: 600;
|
||
color: #111;
|
||
}
|
||
|
||
.card-desc {
|
||
font-size: 12px;
|
||
color: rgba(0,0,0,0.55);
|
||
}
|
||
|
||
.chart-box {
|
||
width: 100%;
|
||
height: 360px;
|
||
}
|
||
|
||
.chart-box-sm {
|
||
height: 240px;
|
||
}
|
||
|
||
.chart-loading {
|
||
width: 100%;
|
||
height: 320px;
|
||
display: flex;
|
||
align-items: center;
|
||
justify-content: center;
|
||
color: rgba(0,0,0,0.45);
|
||
font-size: 14px;
|
||
}
|
||
|
||
.two-col {
|
||
display: flex;
|
||
flex-direction: row !important;
|
||
gap: 12px;
|
||
}
|
||
|
||
.two-col-item {
|
||
flex: 1;
|
||
min-width: 0;
|
||
}
|
||
|
||
.quad-grid {
|
||
display: grid;
|
||
grid-template-columns: repeat(2, minmax(0, 1fr));
|
||
gap: 12px;
|
||
}
|
||
|
||
.quad-item {
|
||
border: 1px solid rgba(0,0,0,0.06);
|
||
border-radius: 14px;
|
||
padding: 12px;
|
||
box-sizing: border-box;
|
||
}
|
||
|
||
.sub-head {
|
||
display: flex;
|
||
flex-direction: row !important;
|
||
justify-content: space-between;
|
||
align-items: baseline;
|
||
margin-bottom: 8px;
|
||
}
|
||
|
||
.sub-title {
|
||
font-size: 13px;
|
||
font-weight: 600;
|
||
color: #111;
|
||
}
|
||
|
||
.sub-desc {
|
||
font-size: 12px;
|
||
color: rgba(0,0,0,0.55);
|
||
}
|
||
|
||
@media screen and (max-width: 960px) {
|
||
.two-col {
|
||
flex-direction: column !important;
|
||
}
|
||
.quad-grid {
|
||
grid-template-columns: 1fr;
|
||
}
|
||
}
|
||
</style>
|